Next Goal Marketing

About · Full-scale marketing for SMBs · AU & NZ

A full-scale marketing team for Australia & New Zealand's small and medium businesses.

Next Goal Marketing is powered by Rank My Business. Strategy, brand, website, SEO, social, content, paid media and AI, delivered by one senior team for ambitious SMBs across AU and NZ.

Full-scale

Marketing for small & medium business

120+

AU & NZ brands grown since 2018

9

Integrated services, one team

Senior

Team, no juniors on your account

About Next Goal Marketing

Built on business experience. Powered by marketing expertise.

Next Goal Marketing was founded on a clear belief.

Effective marketing begins with understanding the business behind the brand.

Too many businesses are sold websites, ad campaigns, social media or SEO before their agency understands how the business actually operates, who its customers are, what makes the brand different, or where the strongest growth sits.

At Next Goal Marketing, we take a business-first approach. We start with the business, then design the marketing around it.

Founders

Two disciplines. One agency.

Next Goal Marketing was founded by two co-founders: the founder of Rank My Business, and an experienced Business Broker and Advisor working with owners, investors and franchise operators across Australia.

Co-founder

Founder, Rank My Business

Deep expertise across digital marketing, SEO, paid advertising, website development, social media, AI, technology and business automation. Through Rank My Business, has worked with brands across many industries and stages of growth.

Co-founder

Business Broker & Advisor

Works with businesses and franchises every day. His experience in business sales and advisory gives him direct insight into how businesses operate, how buyers perceive brands, what creates business value and what makes one operator stand apart from another.

Together they bring two connected areas of experience under one agency, so our strategies are shaped by real business experience, not marketing theory alone.

How we work

We don't start with a channel. We start with your business.

We look at your customers, market position, competitors, brand perception, growth goals and current challenges. Then we identify the right combination of branding, marketing, content, technology and automation to support your next stage of growth.

We also help businesses strengthen both the company brand and the personal brand of the people behind it. Customers want to know who they're buying from, and a strong personal brand builds trust, demonstrates expertise and creates a more meaningful connection with your audience.

By developing the business brand and the owner's personal brand together, we help businesses become more visible, credible and memorable.

Where every strategy begins

Seven questions, before any recommendation.

  1. 01

    What does the business want to achieve?

  2. 02

    Who are the right customers?

  3. 03

    What makes the business different?

  4. 04

    How should the brand be positioned?

  5. 05

    Which marketing channels make commercial sense?

  6. 06

    Where will AI and automation improve efficiency or customer experience?

  7. 07

    How will success be measured?

Our belief

Business first. Marketing second. Growth always.

We work with small and medium businesses, franchises and growing organisations across Australia and New Zealand. Our goal is a stronger market position, the right customers, and growth with real clarity.

Partner company

Powered by Rank My Business.

Rank My Business

An established Australian digital marketing agency delivering measurable growth through data-driven strategy and AI-powered solutions.

15+

Years industry experience

50+

Marketing specialists

1,000+

Projects delivered

$10M+

Revenue generated for clients

AI-Powered Marketing ExpertiseAustralia-Based TeamEnterprise-Level Capability

Service

Digital Marketing Services.

Increase visibility, attract qualified leads and generate revenue through strategic digital marketing.

  • Marketing Strategy
  • Lead Generation
  • Customer Acquisition
  • Conversion Optimisation
  • Email Marketing
  • Marketing Automation
  • Reputation Management
  • Analytics & Reporting
  • Retention & Growth

How we work

Our growth framework.

  1. 01

    Discover

    Business analysis and opportunity identification.

  2. 02

    Plan

    Marketing, AI and growth strategy development.

  3. 03

    Build

    Campaign execution and implementation.

  4. 04

    Optimise

    Continuous testing and performance improvement.

  5. 05

    Scale

    Growth through automation and data-driven decisions.

The focus is simple. Build the right system, measure what matters, and improve every month.

Automation

AI solutions & business automation.

Work smarter and reduce manual workload across the business.

Solutions

  • AI Chatbots
  • AI Voice Agents
  • Support Automation
  • CRM Integration
  • Workflow Automation
  • Lead Qualification
  • AI Knowledge Bases
  • Appointment Booking
  • Process Automation

Benefits

  • Reduced Admin Time
  • Faster Response Times

Ongoing care

Website maintenance & support.

Ongoing support to keep your digital assets secure and performing at their best.

  • Hosting Management
  • Security Monitoring
  • Website Backups
  • Performance Optimisation
  • Software Updates
  • Technical Support
  • Bug Fixes
  • Content Updates

Where we work

Across Australia and New Zealand.

From Melbourne to Sydney, Brisbane, Perth, Adelaide, Auckland and Wellington, we partner with brands wherever they are based. Local context matters, and we bring it to every brief.

Studio: Level 3, 1 Elgin Place, Hawthorn VIC 3122, Australia.

Next Goal Marketing studio in Hawthorn, Melbourne

About Next Goal Marketing

We are an Australian agency headquartered at Level 3, 1 Elgin Place, Hawthorn VIC 3122, working with clients across Australia and New Zealand.

Let's plan your next goal.

Tell us about your brand. We'll come back with a clear point of view on what's possible across digital, social and AI.

Free 30-min strategy session · Reply within 1 business day